The crisis is driving new opportunities. 2020 was a challenging year for everyone, especially for business, when distancing and the ban on shopping in stores affected profits. However, this situation stimulated the development of online shopping habits. According to a Eurostat report in 12 months of 2020, 72% of Europeans will have made an online purchase. This is 4% more than in 2019 and 10% more than in 2015.

In the report provided by Gemius Latvia on e-commerce trends in Latvia and Lithuania, to the question "Have you shopped online during an emergency?":

• 46% of respondents answered yes.

• 37% of respondents answered no, but will do.

• 17% of respondents answered no.

In another Gemius Latvia report, you can find the top of the most purchased goods in Latvia and abroad.

As we can see, any goods can be sold online. Therefore, the digitization of the sales process is the key to growing the business. There are various ways to market goods in an electronic environment, such as an e-shop, social networks, etc.

The use of IT technologies today promotes business growth. Digitization at all levels of the company provides real-time tracking and control of work processes. In turn, Odoo ERP is a ready-made solution that adapts to each company. By integrating the system with our customers, Midis localizes the applications according to the needs and local legislation, resulting in a modern, efficient and convenient solution used worldwide.

Why choose Odoo? We have prepared a video material to show you how to create an e-shop and manage the necessary processes. Watch the video to learn:

• How do you get started with Odoo?

• What apps do you choose to manage sales processes?

• How do you add items?

• How do you register the purchase of goods?

• How do you look at the current situation in monetary terms?
  

As you can see, we tried to cover a lot of questions in 5 minutes, so don't miss the opportunity to learn more about Odoo directly:

VIDEO

This time it's not about creating 1,000 purchases a day by making a web-based sales platform. It's about getting a ready-made, robust system that can work right away. Marketing will be responsible for recognizing the store and attracting new customers, but that is another story.

Undoubtedly the answer will be - yes! The development of e-commerce was already a thing of the past, but 2020 made it even faster. To promote their business, customers need to have a good shopping experience to return and recommend the platform to their friends and relatives. Odoo can provide this because it manages the entire cycle: product purchasing, warehouse management, payment gateway connection, supplier integration, and, of course, all of this forms a powerful sales platform.

Midis integrates the Odoo ERP system into business to increase productivity and digitize business processes. Implementation of the system will optimize the execution of work tasks, making many activities automatic.